Toyworld New Zealand faced a significant challenge when implementing their new Shopify website.
By partnering with RPM to synchronise inventory data in real-time, Toyworld New Zealand overcame operational challenges and unlocked new revenue streams through store fulfilment of online orders and click-and-collect.
This case underscores the importance of leveraging technology to bridge the gap between online and offline channels, ultimately enhancing the customer experience and driving business growth.
The Challenge
With franchise stores operating on four different types of point-of-sale (POS) systems and utilising various methods of data entry, they encountered obstacles in offering click-and-collect or local distribution for e-commerce orders. The disparate systems and data entry prevented integration between online and brick-and-mortar stores, meaning that Toyworld customers could not order online from their local Toyworld store.
The Solution
To address this challenge, Toyworld New Zealand partnered with RPM to develop a solution tailored to their needs. RPM implemented rules for capturing POS data, cleaning, and aligning stock levels across all stores. By leveraging advanced data management techniques, RPM ensured that the latest stock levels were available throughout the day for real-time updating on the ecommerce platform. This integration bridged the gap between online and offline inventory management systems, enabling a seamless ecommerce experience for customers.
The Results
The implementation of RPM’s solution yielded significant results for Toyworld New Zealand: