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Beyond the price tag: create valuable experiences.
There’s a mistaken belief in NZ pharmacy that: “We have to drop our prices — that’s what customers want.” And while I understand the pressure, I argue that defaulting to low prices as your primary competitive lever is one of the most short-sighted moves a pharmacy owner can make.
Your Pharmacy’s Professional Brand
Your pharmacy’s brand encompasses everything from physical appearance to customer interactions, and it directly impacts on customer trust and business...
Out-of-Stock Woes: A Prescription for Retail Success
In the challenging world of pharmacy retail, empty shelves are more than just an eyesore—they’re a symptom of a deeper...
25 Tips for your pharmacy to THRIVE in 2025
As we start 2025, independent community pharmacies face both challenges and opportunities. Here are my 25 tips to help your...
20 Top Sellers in Pharmacy in 2024
As we enter 2025, our RPM Retail data* reveals the top-selling selling retail products in 2024 across various categories in...
Community Pharmacy: Adaptation for Success
The pharmacy industry has experienced a “perfect storm” which has led to reduced job satisfaction, reduced business value and increased...
Advice for a winning retail strategy
When your retail business is facing challenges and the future is uncertain, how do you decide what to do? Change...